JTB in Edit Control Room at ARDEV Palo Alto circa 1981. That's the front end of a million bucks of video gear, a CMX edit controller, Grass Valley 1600 switch, ADDA still stores (100 frames!), character generator, not seen: 3 1" Sony type C VTRs, Quantel freeze frame and1/4 frame repositioning video effect box. ARDEV stood for Atlantic Richfield Development Systems. We were working on a film based floppy videodisc and funded by the huge oil profits of the era. The target customer was the US Military for training systems. We hadn't dreamed of the internet then.
Exxon and Atlantic Richfield both got into and out of optical memories at about the same time. ARDEV was sold to McDonnell Douglas which became a part of Boeing. Atlantic Richfield was sold to British Petroleum and is currently leaking oil in the Gulf of Mexico.